Saturday, 05 December 2009

• Languages, LangLearner and the Olympics?

  
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  Languages and the Olympics go hand-in-hand – but how, exactly?

  We came across a great post (by The National Centre for Languages, UK) about the value and importance of languages in regards to the success of the Games (London 2012).  Language skills are not only critical to the execution and smooth running of the event as well as helping bridge the communicate gap for people from around the world gathering in one place, but they also dramatically improve the experience and appreciation of the Games' spirit, city and culture.
  

  It’s refreshing to see that British officials place great emphasis on recognizing multilingualism in their preparation for the Games 2012-though English is statistically considered as the most commonly-spoken language in the world.  They see language capability as a way to boost tourism and enhance “global brand position”-so languages are a game-changing secret tool for the British, now (so-to-speak ).

  The British government sees language capacity (in communicating with visitors in their own languages) as both a vital way of leaving a lasting legacy of a thriving, innovative tourism industry but also as playing a critical part in the Arts-making the Games a *truly global*celebration.

  We can’t agree more. Truly in line with LangLearner’s aspiration and mission in helping and contributing to the language learning for traveling, cultural exchange and much more, it’s also what we do and think about day and night (even while we sleep ).

  So, prepare yourself for a great experience, conversation and company with people from around world at the Games by learning  a few new languages now; it’s quick, easy and fun with LangLearner tools.

  Ciao.

  References:

  http://blog.langlearner.com/2009/11/29/languages-langlearner-and-the-olympics/

  http://www.langlearner.com

  http://www.cilt.org.uk/home/valuing_languages/languages_and_the_olympics.aspx

  http://www.cilt.org.uk/home/valuing_languages/languages_and_the_olympics/where_languages_come_in.aspx

  http://sofiaecho.com/2009/09/24/788861_english-most-G12commonly-spoken-foreign-language-in-eu-new-statistcs

  
  

  Do you watch the Olympics? What are some ways you'd prefer to learn a language?
  
  

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